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Privacy Policy – MAPPED.RO

1. General Information

This Privacy Policy explains how MAPPED. The Agency (“we,” “the agency,” or “MAPPED”) collects, uses, and protects the personal data of users visiting www.mapped.ro.

We are committed to respecting privacy and data protection in compliance with the General Data Protection Regulation (GDPR – EU 2016/679) and applicable national legislation.

2. What Data Do We Collect?

Depending on how users interact with our website, we collect the following types of data:

  • Data provided directly by users: Name, surname, email address, phone number, company, job title (via contact forms or newsletter sign-up).
  • Technical data: IP address, browser type, device used, visited pages, session duration (via cookies and similar technologies).
  • Data collected through third parties: Google Analytics, Facebook Pixel, or other analytics and marketing tools.

3. Purposes of Data Processing

The collected data is used for the following purposes:

  • Providing services (e.g., responding to inquiries, client communication);
  • Marketing and communication (e.g., sending offers, newsletters, advertising campaigns);
  • Website analysis and improvement (e.g., optimizing user experience, content personalization);
  • Compliance with legal obligations (e.g., invoicing, GDPR compliance).

4. Legal Basis for Processing

We process data based on:

  • User consent (for marketing, cookies, newsletter subscription);
  • Contract performance (when requesting services or personalized offers);
  • Legitimate interest (website optimization, campaign performance analysis);
  • Legal obligations (storing invoices and archiving data as required by law).

5. Who Has Access to the Data?

We do not sell or disclose users’ data to third parties, except for:

  • Partners and service providers (e.g., hosting, email marketing, web analytics, online advertising);
  • Public authorities, if required by law.

6. Data Retention Period

We keep data only as long as necessary for the purposes outlined above:

  • Contact form data: until the request is resolved;
  • Marketing data: until consent is withdrawn;
  • Technical data (cookies, analytics): according to third-party policies.

7. User Rights

Under GDPR, users have the following rights:
✔️ Right of access – Request a copy of the processed data;
✔️ Right to rectification – Correct inaccurate data;
✔️ Right to erasure (“right to be forgotten”) – Request data deletion;
✔️ Right to restrict processing – Limit how data is used;
✔️ Right to data portability – Transfer data to another provider;
✔️ Right to object – Refuse data usage for marketing purposes.

To exercise these rights, please send a request to contact@mapped.ro.

8. Data Security

We implement security measures to protect user data, including encryption, firewalls, and restricted access to information.

9. Cookie Policy

Our website uses cookies to analyze traffic and personalize the user experience. Users can manage their cookie preferences through browser settings.

10. Policy Updates

We reserve the right to update this Privacy Policy. Any changes will be published on our website.

For any inquiries, please contact us at contact@mapped.ro.